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With a tagline that read 'Couture.Kick.Soul' each of the words represented the singer's mother Tina Knowles, herself and Agnez Dereon, Beyoncé's grandmother, respectively. Once they closed House of Dereon, Beyoncé and her mother stopped working together. However, she and Knowles’ familial relationship seems to be intact, as the mother of two often shares photos of Queen Bey and her family. Before closing its doors in 2012, House of Dereon was incredibly popular among Beyoncé’s fans. According to VH1 News, the line even ventured into a bedding collection called House of Dereon Home.
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House Of Dereon Creative Director Tina Knowles Designs Costumes For Beyonce's "Back To Business" Performances ... - PR Newswire
House Of Dereon Creative Director Tina Knowles Designs Costumes For Beyonce's "Back To Business" Performances ....
Posted: Thu, 31 May 2012 07:00:00 GMT [source]
The current tour, the group’s first in three years, began last month and marked a bit of a departure for Tina Knowles. The costumes she was helping the girls navigate were from the House of Dereon collection which, minus a few stagey embellishments, will be available to consumers for this holiday season. The company was created based on her personal preferences, which mixed her grandmother's 1940s-era fashion with trends from the 1970s. Beyoncé unveils the name of her much-anticipated apparel collection, The House of Deréon, named after the singer’s grandmother. In a 2011 interview with CNN, Knowles explained that, before the clothing line, she was Beyoncé and Destiny’s Child’s stylist.
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Beyoncé is developing the label with Kids Headquarters here, the $700 million producer of children’s wear for such brands as Kenneth Cole, Rocawear and Ecko Unlimited. In the same interview with CNN, the “Love Drought” singer said the idea for House of Dereon came from Destiny’s Child’s fans. Queen Bey shared that her audience often inquired about her mother’s designs, so she wanted to make the items accessible nationwide.
House of Dereon: Beyoncé's first, forgotten clothing line
Beyonce Stars in House of Dereon Spring/Summer 2012 Campaign - Billboard
Beyonce Stars in House of Dereon Spring/Summer 2012 Campaign.
Posted: Fri, 24 Feb 2012 08:00:00 GMT [source]
Ser Simon Strong (Simon Russell Beale) will step up as Castellan of Harrenhal, Ser Gwayne Hightower (Freddie Fox) will surface as Otto Hightower’s son, and Alyn of Hull (Abubakar Salim) will follow up on his work in the Stepstones campaign. During this Targaryen Civil War, George R.R. Martin killed off half the population of Westeros and, as noted previously, nearly every member of the blondest family. However, the HBO series has already tweaked parts of the book, so there’s no reason to believe that everything will go down as Martin wrote in the lore.
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In 2006, Beyoncé partnered with her younger sister Solange Knowles to expand the family brand and to appeal to younger consumers. While prices of clothing from the House of Deréon brand are a bit steep, Deréon offers more affordable and realistic prices. "House of Deréon has been distributed exclusively in Europe for the past two years in department and specialty stores," said Rich Darling, president of LF USA - which acquired Beyond Productions two years ago. Her experience as the stylist and designer for Destiny’s Child prompted the collection. She and her famous daughter serve as co-creators with Heather Thomson-Schindler, former personal style consultant to Jennifer Lopez and her junior collection, JLo by Jennifer Lopez, and earlier, head designer for Sean John.
The fur collection will include 15 to 25 pieces in several styles such as stoles, boleros and capes, and will be available in mink, sable, chinchilla, fox and rex rabbit furs. The contemporary collection was licensed in January to Tarrant Apparel Group, a Los Angeles-based private label manufacturer. During the 1990s, Beyoncé was best known for being the lead singer of the Grammy Award-winning group Destiny’s Child. After the success of her first solo project, Dangerously In Love, Beyoncé’s career skyrocketed. In 2006, she and her mother, Tina Knowles, decided to work together on a clothing line.
I like to have a lot of sparkle onstage because that’s what the person in the 40th row sees,” she said. Tina Knowles' House of Dereon, set to bow in October, will have less "dazzle" than the onstage costumes Destiny's Child is wearing on tour. Long before Ivy Park came into fruition, Beyoncé launched her first clothing line, House of Dereon. Millie Alcock and the rest of the first-generation Targaryens and Hightowers will, as far as HBO has indicated, not be returning this season in flashbacks. That doesn’t mean that we won’t see them again someday, but at least Paddy Considine does not have to jeopardize his own health for another stunning performance that the awards circuit decides to ignore.
The brand was originally stocked in Bloomingdale's and Macy's in the US when it first launched in 2004. It is now currently stocked in Selfridges in the UK, as well as in a selection of department stores across Europe. Knowles’ mother, seamstress Agnez Dereon, inspired her and Beyoncé’s interest in fashion and helped Knowles become the group’s famous costumer. Before she became the resident proud mama on her daughter’s star-studded Renaissance tour, the Louisiana native studied as a beautician and opened Houston beauty salon Headliners in 1990. The shop served as a venue for a young Beyoncé, who swept hair off the floors and helped out around the shop, to sing and dance for customers under the hair dryers. For Tina Knowles, the primary goal is to make clothes that appeal to people who love fashion — regardless of whether or not they are fans of her daughter.
Reshuffle At House of Deréon
“My history with fashion actually started — I’m sure a lot of you know — [with] Destiny’s Child. [We were] four very country girls, very country girls, from Texas, talking very loud,” Rowland said onstage in the Apollo Theater, referring to the group’s past as a quartet. House of Dereon, available to consumers in October, will have less “dazzle,” than the onstage costumes Destiny’s Child is wearing, Knowles said.
Beyoncé recently lent her talents to the swimsuit industry through her athleisure line, Ivy Park. In 2021, the “Drunk In Love” artist teamed up with Adidas for a summertime capsule called “Flex Park.” Beyoncé created the line in 2016 through a collaboration with TopShop. We shall also meet an endless stream of new character including Alys Rivers (Gayle Rankin), a mysterious healer from Harrenhal, who plays a pivotal role in the book.
Editorial media includes use as a visual reference to support your article, story, critique or educational text. Personal use allows you to make a single personal print, card or gift for non-commercial use. In May 2004, the pair created Beyond Productions with Jason and Arthur Rabin, and Cory Silverstein of Wear Me Apparel/Kid’s Headquarters, based here. The partnership provides the infrastructure for licensing and brand management to House of Deréon. House of Dereon has signed a licensing agreement with Tendler Furs to design, manufacture and distribute fur outerwear and accessories for the collection.
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